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Home >> Blog >> Grill Splendour Services Ltd. IPO: Review, Valuation, Date & GMP

Grill Splendour Services Ltd. IPO: Review, Valuation, Date & GMP

  


Grill Splendour Services Limited IPO  - Complete Overview

Established in 2019, Grill Splendour Services Limited operates a chain of gourmet Bakery and Patisserie. With 17 retail stores located in Mumbai, along with a centralized production facility, the company also serves multiple corporate clients. Among these stores, 5 operate under a franchise model, while the remaining 12 are owned by the company itself.

Grill Splendour Services Private Ltd. was formed as a hospitality company with the aim of acquiring the bakery and confectionary business, including the Birdy’s Bakery and Patisserie brand, from WAH Restaurants Private Limited.

The company primarily deals in the sale of various product categories, including Cakes & Pastries, Food, Beverages, and Desserts.

As of November 2023, the company has reported a revenue of Rs. 885.64 lakhs.

 

Grill Splendour Services Limited IPO Overview

Grill Splendour Services Limited IPO date is slated to be open for subscription from April 15, 2024, to April 18, 2024. This NSE SME IPO follows a Fixed Price Issue IPO.

Grill Splendour Services Limited IPO price is fixed at Rs.120 per share. 

The total issue size of this IPO amounts to Rs.16.47 Cr. The company has allocated shares 50% to retail investors and 50% to other investors.

 

Company Financial

Compared to the financial year ending March 31, 2023, and March 31, 2022, Grill Splendour Services Limited has seen growth in total assets, net worth, and total revenue. The profit after tax has also increased.

(Amount in Lakhs)

Period

30 Nov 2023

31 Mar 2023

31 Mar 2022

Total Assets 

2,211.54

764.02

290.59

Total Revenue

885.64

1,531.62

1,152.27

PAT

61.65

199.10

3.46

Net worth

494.98

200.79

1.69

Reserve & Surplus 

111.44

199.79

0.69


Outlet wise sales break up

(Amount in Lakhs)

Birdy's Outlets 

1-Apr-2023 to 30-Nov2023  

1-Apr-2022 to 31-Mar-2023

1-Apr-2021 to 31- Mar-2022

Birdys Andheri 

32.97

53.76

59.22

Birdys Azad Road (Franchise) 

15.69

28.13

29.70

Birdys Bandra 

46.01

82.27

96.74

Birdys Boivali I C Colony (Franchise) 

42.50

71.95

104.11

Birdys Borivali I C Colony 2 

18.83

43.31

5.11

Birdys Corporate HO 

12.77

19.66

12.02

Birdys Dadar

31.27

51.86

51.05

Birdys Dahisar 

5.70

28.01

34.70

Birdys Ghatkopar 

1.11

27.25

-

Birdys Gokuldham

-

-

-

Birdys Kemps Corner

6.32

-

-

Birdys Lalbaugh

-

-

5.35

Birdys Mahim 

4.46

24.91

31.34

Birdys Orlem (Franchise)

36.34

67.97

76.23

Birdys Powai 

42.03

76.10

71.81

Birdys Prabhadevi 

42.80

80.66

84.27

Birdys Sher E Punjab (Franchise)

40.94

69.06

65.57

Birdys Tardeo 

19.47

30.82

35.08

Birdys Upper Govind Nagar

30.60

50.17

58.07

Birdys Veera Desai 

23.88

36.23

29.10

Birdys Versova

20.62

39.21

46.29

Birdys Vile Parle

46.75

82.43

90.17

Birdys Wadala

32.92

65.49

67.69

Birdys La Casa (Franchise) 

0.94

-

-

Bandra Trend House 

2.99

3.57

9.17

Event 

-

-

-

Outlet Wise Total 

557.91

1,032.81

1,062.81

*the said stores are closed. 

 

Franchisee Owned Stores and Owned Stores Revenue Break Up

(Amount in Lakhs)

Particulars

1-Apr-2023 to 30-Nov2023  

1-Apr-2022 to 31-Mar-2023

1-Apr-2021 to 31- Mar-2022

Company operated

415.80 

770.08

757.67 

Franchise operated 

142.10

262.73

305.14

Total

557.91

1,032.81

1,062.81


Online Sales break up

(Amount in Lakhs)

Particulars

1-Apr-2023 to 30-Nov2023  

1-Apr-2022 to 31-Mar-2023

1-Apr-2021 to 31- Mar-2022

Swiggy 

82.21

138.6

187.96 

Zomato

148.93

163.14

136.87

Retail store Sales 

326.76

731.07

737.98 

Total Sales

557.91

1,032.81

1,062.81

 

Sales Breakup by Customer Segment

(Amount in Lakhs)

Particulars 

30.11.23

31.03.23 

31.03.22

B2C Sales 

557.91 

1032.81 

1062.81

B2B Sales 

325.73 

496.54 

87.68

Total Sales 

883.64 

1529.35 

1150.49

 

 

 

The Objective of the Issue

The company will use the Net Proceeds from the Fresh Issue for the following Purposes:

1. Meeting additional working capital needs.

2. Repaying certain outstanding borrowings, either in full or partially.

3. Supporting general corporate requirements and initiatives.

Peers of Grill Splendour Services Limited IPO

Name of the Company

Face Value (Rs.)

EPS (Rs.)

P/E Ratio

Grill Splendour Services Limited

10

13.19

9.10

Westlife Foodworld

2

7.16

112.36

Sapphire Foods

10

36.70

42.77

Jubilant Foodworks

2

5.35

83.80

 

Evaluation

The IPO is priced Rs.120 per share.

Evaluation of P/E Ratio

  • Considering the FY23 EPS of Rs 13.19 from the last year, the resulting P/E ratio is 9.09x.

  • Taking into account the weighted EPS of Rs 6.63 for the last three years, the P/E ratio amounts to 18.09x.

Comparative Analysis with Listed Peers

  • The industry's average P/E is 79.64x.

As a result, the IPO price range, with a P/E ratio ranging from 9.09x to 18.09x, seems aggresively priced to the industry average of 79.64x.

IPO's Strengths 

  • Recognized Brand Strength

  • Extensive Store Network Across Mumbai

  • Seasoned Promoter and Management Team with Extensive Industry Experience

  • Robust B2B Customer Relationships

 

 

IPO weaknesses 

  • The company doesn't engage in long-term contracts with customers and usually relies on purchase orders from walk-in customers.

  • It needs to obtain and renew various registrations, licenses, and permits from government and regulatory bodies.

  • Operating within a highly competitive industry, the company faces high competition.

  • Recent fiscal periods have seen negative cash flow from operating activities.

  • Due to the unpredictable nature of its operations, the company's financial performance may vary from year to year, leading to potential volatility in the market price of its Equity Shares.

IPO GMP Today 

The latest GMP of Grill Splendour Services Limited is Rs.8.

Grill Splendour Services Limited IPO timetable (Tentative)

Grill Splendour Services Limited IPO is scheduled from April 15 to April 18, 2024, with allotment on April 19, refund initiation on April 22, and listing on April 23, 2024.

Events 

Date

IPO Opening Date

April 15, 2024

IPO Closing Date

April 18, 2024

IPO Allotment Date 

April 19, 2024

Refund initiation 

April 22, 2024

IPO Listing Date

April 23, 2024

 

Grill Splendour Services Limited IPO Details 

Grill Splendour Services Limited IPO, with a face value of Rs.10 per share, opens on April 15 and closes on April 18, 2024, offering 1,372,800 shares at Rs. 120 per share, with a lot size of 1200 shares, aiming to raise Rs.16.47 Cr, and will be listed on NSE SME.

IPO opening & closing date 

April 15, 2024 to April 18, 2024

Face value 

Rs.10 per share

Issue Price

Rs.120 per share

Lot Size

1200 Shares

Price of 1 lot

Rs.144,000

Issue Size

1,372,800 shares (aggregating up to Rs.16.47 Cr)

Fresh issue 

1,372,800 shares (aggregating up to Rs.16.47 Cr)

Listing at

NSE SME

Issue Type 

Fixed Price Issue IPO

Registrar 

Bigshare Services Pvt. Ltd. 

 

 


Grill Splendour Services Limited IPO Lot Details 

For Grill Splendour Services Limited IPO, the retail investor minimum and maximum lot investments are both 1 lot (1200 shares) at Rs.144,000 while for HNI investors, the minimum investment is 2 lots (2400 shares) at Rs.288,000.

Minimum Lot Investment (Retail) 

1 lot

Maximum Lot Investment (Retail) 

1 lot

Minimum Lot Investment (HNI) 

2 lot


Grill Splendour Services Limited IPO Reservation

Other Investors share Portion

50%

Retail Investors share Portion

50%

 

Promoters and Management of Grill Splendour Services Limited

  • Srinidhi V Rao

  • Vandana Srinidhi Rao

  • Vivek Vijaykumar Sood

Pre-issue Promoter shareholding

49.75%

Post-issue Promoter shareholding

36.64%

 

Grill Splendour Services Limited IPO Lead Managers

  • Inventure Merchant Banker Services Pvt Ltd 

Dividend Policy

The company hasn't paid any dividends in the past, and whether it will pay dividends in the future depends on how well the company performs financially.

 

 

Conclusion

The company operates in a highly competitive and divided industry. The significant increase in revenue before the IPO might seem like a way to enhance the company's appearance and get a better valuation. Experienced investors may consider the upcoming IPO after conducting a thorough analysis.

 

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Finowings IPO Analysis

Hope you enjoyed the Finowings IPO Analysis. We tried our best to give every required detail about the company that you should know before applying to the IPO. 

You must consult your financial advisor before making any financial decisions. 

To Apply for the IPO, Click Here.

 

To Read the Prospectus of the Company Click Here to Download the DRHP.

 

 

 

Thank You for reading this blog.
Hope you loved the IPO analysis.
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Promoters and Management of Grill Splendour Services Limited



Frequently Asked Questions

+

The IPO is scheduled to open for subscription on April 15, 2024.

 

+

The issue price for Grill Splendour Services Limited IPO is set in the range of ₹120 per share.

 

+

The total issue size of the IPO is Rs.16.47 Cr, with 50% reserved for retail investors.

 

+

The IPO is set to close on April 18, 2024.

 

+

The funds generated from the IPO will be utilized in several ways. Firstly, they will be allocated to meet any increased working capital needs of the company. Secondly, a portion or the entire amount will be used to repay existing borrowings that the company has taken. Finally, the remaining proceeds will be directed towards general corporate purposes.

 



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